ESSENTIALS

LESS, ON PURPOSE.

A little California. A lot of possibility.

Meet ESSENTIALS—a study in simplicity, inspired by the effortless spirit of the Golden State.

Clean lines, understated branding, and a timeless silhouette. Finished with the signature Thank You California© mark, this everyday carryall is designed to complement whatever the day has in store.

No oversized graphics. No unnecessary details. Just thoughtful design with a California state of mind.

At 17.75 × 18.87 inches, ESSENTIALS offers a spacious, versatile design for everything from morning coffee runs and workdays to beach afternoons, weekend escapes, and wherever the road takes you.

Because sometimes, less really is more.

Inspired by California. Made for everywhere.

THANK YOU CALIFORNIA©
LOS ANGELES